Get the ideas and inspiration you need to connect with young people.
Iterable's Alyssa Jarrett shares her tips on how to market like a subscription retailer by taking an omni-channel approach.
Trendwatching share what brick-and-mortar brands are doing to survive, thrive and attract new young consumers
Blue Label Labs share why VR is an untapped resource that has potential to become a major player in the tech market.
Wayin share why digital advertising isn't working and how CMOs can survive the Ad-Apolcalypse to engage young people
Conor Grant, Marketing Manager at Fuel X answers the question, what is so difficult about performance video advertising?
Kik share how can brands meet teens' desire for meaning in online interactions, and embrace the opportunity to play a larger role in their lives and in chat?
SOCi's Amanda Lin shares her insights into connecting with Gen Y on social media
Zoomph explore the traits and behaviours of young people on different social media platforms and channels.
43% of surveyed young people, “feel their social profiles are not an authentic version of their life and personality” - Voxburner's round up for this months industry news
YPulse explore how the influencer marketing industry is changing and why its effectiveness is being debated.
Voxburner's head of insight Lara Piras talks 'Personalisation - 2017 A Mega Trend' effecting our industry
Don't believe the hype! Fake news is on the rise, but how many of us have fallen for it? In this guest post, social media specialist Eve Young explores what's got us so gullible.
What universities can learn from out-of- sector marketing best practice.
Social Chain explore the success of memes in the digital world and why marketers should be looking to memes for the answers.
Think Jam demystify Snapchat’s role in a brand’s social media strategy.
e3 share their key take-outs from their Experience Mapping Masterclass at YMS.
Vox Pops International share behind the scenes insights into their documentary following 23 year old Daisy and her 24 hours without a mobile phone.
YMS LDN 2017 was a roaring success! So here we go...our highlights of the jam-packed, inspirational two days.
Christian Ward, Head of Media & Marketing at Stylus explores how brands want to enhance our daily lives.
Five Guys Brand & Communications Manager, Fatima Diez, shares her insights into being a successfully disruptive newcomer in a crowded market.
Melanie Shreffler, Senior Director of Insights at Cassandra shares her insights into the ever changing shopping habits of teenagers.
Hannah Morrish of The Student Room shares her insights on why this latest generation of young people are getting a rough ride from the media.
InSites Consulting’s Joeri Van den Bergh explores how this young generation is dreaming of creating a better society and a better planet.
Cassandra’s Senior Director of Insights Melanie Shreffler, discusses one of the latest buzzwords in our industry... content.
Vidsy will be exhibiting at YMS, here they share their case study on working with Cornetto...
Kargo’s Ed Romaine shares how brands can adapt to the changing media consumption habits of young people.
Taboola's Megan Morreale and Gal Salomon share their insights into navigating advertising to Millennials and the impact that celebrities have on brands today.
Student Money Saver's Anthony Goldman shares his insights into how the student marketing landscape is evolving.
Claire Brooks, the author of Marketing With Strategic Empathy, talks using 'micro-moments' as a youth engagement strategy.
InfluencerDB's Mona Hellenkemper shares why influencer marketing is proving such an effective way of reaching 16-24s.