Student Beans have chosen YMS18 LDN to exclusively launch their 2018 Student Shopping Report, revealing what college and university students really want from your brand. Here’s a taster of what you can expect, in their own words...
As the world’s largest youth marketing festival, YMS LDN is an unmissable event for us at Student Beans, and the perfect place to launch our latest research into student shopping and spending trends.
Student Beans is the world’s leading student loyalty network. We help hundreds of global brands run their own student discount programs using our award winning student verification technology via their websites, apps and stores. Through partnering with Student Beans, they are able to attract, retain and convert up to 5x more student customers. We connect our partners with over 163 million students across 52 countries to drive student sales of over $1.5bn a year.
One of the reasons brands partner with Student Beans is our unrivalled understanding of the student market. Not only have we been empowering students to thrive for over a decade, but we also conduct regular research to ensure we’re always up-to-date on the latest trends among young consumers. Our new report combines the results of a survey of over 550 UK students with the insights and opinions of a panel of London university students.
Our Student Shopping Report is your guide to marketing to students in 2018 and beyond. It showcases how students can be a game-changer for your brand, and reveals what inspires this valuable audience to become loyal customers. Our research shows that while students are smart consumers with high standards for the products and services they buy, they will spend generously and become enthusiastic ambassadors for the brands they love.