There’s no doubt about it: Silicon Valley is the center of the US tech scene, and it’s producing some of the most exciting and forward-thinking new businesses in the world right now. This June we’re bringing YMS, the world’s largest youth marketing festival, to nearby San Francisco for our first ever YMS SFO. In anticipation of the event, let’s take a look at the local startups that everyone in youth marketing needs to know about.
Social network tbh hit the news in 2017 when it was purchased by Facebook. The app allows users to leave anonymous compliments for friends, with an aim to combat cyber bullying with positivity.
Shopping app Dote is a “mobile mall” where you’ll find top fashion and beauty brands like ASOS, Converse and Sephora all in one place. The app not only has a great list of partners, but also notifies users when their fave brands go on sale and has built-in social sharing tools.
Millions of high school and college students use Chegg for online test prep, writing tools, textbook rentals, study help, tutoring, internships and career advice. The company’s EVP of Marketing Services will give a keynote on college marketing at YMS SFO.
Episode is an interactive ‘choose your own adventure’ app that appeals to creative, imaginative teens. Tapping into the fanfiction trend, TV series Pretty Little Liars and movies Pitch Perfect and Mean Girls have been subjects of Episode spin-offs.
Discord is a free chat app for gamers, offering text and voice communication via a VoIP network. It had over 87 million users just two and a half years after its 2015 launch, overtaking industry leader Skype, and is considered the best app in its field.
Teens unable to meet up with friends in person can simulate the experience with a group video call on the Houseparty app. It has 20 million users, 60% of which are under 24, and they spend on average 51 minutes per day on the app.
Zebra Intelligence is a consumer insights company that helps Fortune 500 companies, top VC firms, and venture-backed startups build brand loyalty with Gen Z. Founder Tiffany Zhong will be speaking on our Kids That Are Changing The World panel at YMS SFO.
This coding school has found a way to make learning the skills to succeed in the tech industry accessible to all. Holberton School doesn’t charge tuition fees, instead taking a percentage of its students’ earnings for the first three years after they graduate.
Brigade is an online community that aims to engage the American public in political and civic issues, and empower them to “turn their passion into action.” The accessible, colourful website and app make politics engaging and unintimidating to young people.
Don’t miss your chance to get advice and insights from the youth marketing experts and meet the stars of the tech scene at YMS SFO. Tickets are on sale now at our early bird price for this month only.