A Guide to Gen Z & Social Media

Guide_to_Social Media

Social media marketing: the key to every Gen Zer’s heart and an absolute necessity for every youth marketer. You know how important perfecting your social media strategy is and we’ve created A Guide to Gen Z and Social Media to help you get there.

Voxburner research has revealed that 55% of young people would consider buying something from TikTok after seeing it on the app, whilst 92% of the generation use Instagram.

In this guide, we’ll be taking a look at four key channels –
TikTok, Instagram, Twitter and email – and sharing why these
are important, how you can improve your strategies on them, and looking at the brands who are really leading
the way.

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