What’s the Secret to Engaging Gen Z Students?

Gen Z is an era-defining generation: empower brands they’re shaking up how we communicate, shop and work. There’s no doubt about it – the future is in their hands.

In this snapshot, we’ll be looking at higher education marketing, focusing on how you can attract and engage new students.

We’ll be exploring what Gen Z wants from university marketing and sharing how places of higher education can engage prospective students, as well as looking at what the future of the sector holds. The content is supported by contributions and data from Voxburner’s YMS NYC festival, as well as Voxburner+ insights.

This is a must-read snapshot for any youth marketer wanting to connect with this generation and convert that engagement into spending.